The Posse
posse / noun / pos·se: a large group often with a common interest
What's our interest? Your startup's success
Become a part of our founding cohort in September 2026
Turn your technical product into a buyer-validated offer, enterprise GTM strategy, and executable route to U.S. revenue—in four weeks. Access the experience of two international business leaders with proven track records and a full suite of individual expertise.
What you'll gain
Tap into decades of combined experience across enterprise GTM, sales, partnerships, technology, communications, and market expansion—applied directly to your company.
Rich Learning EnvironmentHow to identify your strongest commercial opportunity, sharpen your positioning, understand enterprise buying behavior, and turn your product into a clear business case that's ready to go to market.
Access to Network of Experts➥ A clearer commercial direction, stronger sales confidence, and a practical 90-day GTM plan designed to move you toward customers, partnerships, and revenue.
Clear Expectations of Output➥ Define your ideal customer
➥ Strengthen your offer
➥ Refine your messaging
➥ Work through your brand story
➥ Build buyer-ready positioning
➥ Refine your messaging
➥ Map enterprise decision-making process
➥ Create focused target-account strategy
➥ Develop repeatable discovery
Robust Takeaway➥ A clearer commercial direction, stronger sales confidence, and a practical 90-day GTM plan designed to move you toward customers, partnerships, and revenue.
Meet Kirsten Co
Kirsten is a New York City–based enterprise growth strategist helping startups, agencies, and AI-native companies win and scale high-value enterprise relationships. With 15+ years of experience across the U.S., APAC, and Europe, she operates at the core of GTM with an intersection in enterprise sales, partnerships, and AI-driven growth — helping companies navigate complex buying environments, strengthen market positioning, and turn traction into scalable revenue. She works closely with founders and leadership teams as an embedded operator, bringing enterprise-level execution to high-growth companies navigating expansion, adoption, and scale.
Meet Shannon Edwards
With more than two decades in consumer technology, including at Netflix, eBay, and PopSugar, and as a leader of startups in Europe, Shannon's expertise is across marketing, brand, and early stage leadership. Her focus right now is on AI adoption and literacy. She has been writing about AI for over a decade, led an early computer vision startup, and today advise New York State and New York City on AI, education, and data privacy. She is the author of AI for Families: Ultimate Guide to Mastering AI.
Join the waiting list for September cohort
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